The online world has created an ideal platform for video marketing. It serves as an opportunity to reach customers 24/7 and give a more personal touch than simple text and pictures. Marketing for businesses has dramatically changed within the past few years. When I first started in the marketing world, it was all about radio, television, direct [...]
Incorporating video into your social media is huge right now, and one trend that looks like it is here to stay is livestreaming (you know something is big when Facebook joins in). Livestreaming, which is basically just broadcasting a video live to an audience, started out with apps like Meerkat and Periscope, and have exploded, [...]
Creating new social media content that captures the attention of your audience is a top priority for many marketers, and for small businesses who 'do it all', it might be something that falls off your radar. There are hundreds of apps, websites, and software to use to create amazing visuals for your social media and to create video to share.
