Keeping up with what’s new in social media is time-consuming but with these social media hacks, you can cut down on some of that time, PLUS look like a rockstar to your customers online.
Edit Photos for Instagram
We know visuals are pretty much a necessity with social media marketing. Make your photos awesome for sharing on Instagram with a few cool apps. I like PicLab to quickly edit my photos, add text, frames and filters. You can use the free version, or pay $2.29 to remove the watermark, unlock all the fonts and overlays. They also have the option to remove the watermark if you watch a quick ad.
Other options: Over, Quick and Camera Awesome
IFTTT
How cool is this site! IFTTT lets you create social media ‘recipes’ to save time and automate some of your posts. You can set it up so that every time you post a WordPress blog, it gets posted to your Twitter account. You can save articles from your Feedly account and send them to Buffer. All you have to do is connect all your social media channels, set up your recipes and you can save tonnes of time.
Create social media recipes with IFTTT
Design amazing social profile graphics
Don’t know the sizes for your social media graphics? Worry no more – use Canva! Canva is so simple to use and makes it easy to design everything from a Pinterest or Tumblr graphic to infographics.
Use Canva to create amazing social media graphics
Learn from industry leaders
Learn from discussions on Blab
Have you watched a Blab or Periscope yet? There are a lot of cool conversations happening on both and you can just sit back and listen while people stream live videos.
Periscope is focused on a single person speaking and anyone watching can type comments and ask questions. Viewers can also show their love by sharing on Twitter or adding a heart which gets added to the video on the side. Sign up for an account at Katch.me to save your scopes to watch and share later. Previously, you needed to add the #katch hashtag.
Blab is also cool because four people can participate at a time and have a discussion. I watched one Blab focused on social media tips and got some great information about creating videos to share online. You can upload your Blabs to YouTube, or download them as Podcasts or MP3 audios.
Grow your website traffic
If you aren’t collecting emails from your web visitors, you are missing out on a huge opportunity to connect and stay engaged with potential customers.
SumoMe is awesome, not only to collect emails, but they have cool tools like the heat map feature which shows you where people are clicking on your site. Once you know where people are looking, you can improve your pages for your visitors. Add a simple SumoMe plugin to your site, fill out your information, and you are ready.
Here is a quick and simple way to add a plugin to your WordPress site.
Create videos to share
Videos are an amazing way to increase engagement on social media and to showcase your brand in an interesting way. If hiring a professional video production company isn’t in your budget, there are great mobile video apps like YouTube Capture and you can record videos, edit and even add music.
Tools like Animoto or TinyTake are both great desktop options for creating videos.TinyTake allows you to record your screen to create instructional videos and then upload to YouTube, or save for later. With Animoto, you add photos or video clips and then add text.
Other options: WeVideo, Stupeflix
Don’t make mistakes
Well, I don’t know of an app that makes sure you don’t make any mistakes, but if you want to check your spelling and grammar for your emails, social media and blog posts, Grammarly is what I use.
It’s difficult to know every latest social media trend and even more importantly, to know which trends should be incorporated into your business. Determine what social media goals you have by using a clearly defined strategy. What social media hacks or cool tools do you use? Share with me!
