Thinking of creative social media posts can be exhausting. You spend your days working on, and in, your business, so when it comes to being creative, sometimes it just doesn’t happen.
With July 1st almost here, thinking of creative social media posts for Canada Day is made easier with this list of ideas.
Special events and holidays gives businesses an opportunity to post something interesting and shareable for their audience. It also gives your business an opportunity to share your product, services, and business information in a creative way (without being sales-y).
Not sure what to post on social media for Canada Day? Here is a list of industry-specific ideas when sharing branded Canada Day content.
General Ideas
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- Share local events happening in your city
- Giveaways (see the great example from the Toronto Blue Jays below)
- Inspiring quotes
- Funny images, quotes, photos, videos
- Historical facts
- Fun Canada facts. Check out this post ‘144 Things Canada has Given the World‘
Restaurants
- share ‘Canadian’ recipes
- ideas for Canada Day cakes
- photos of themed drinks, food and desserts
- video showing your chef creating a themed dinner
- ask your audience a question about their favourite recipe with maple syrup
The Food Network does a great job of sharing interesting and share-able Canada Day themed social media posts.
Event/ Decor company
- ‘How to throw a Canada Day party’ blog with checklist of supplies you need
- Ideas for themed centerpieces
- Video of how to decorate your home for a Canada Day party
- Decoration ideas under $50
- DIY craft ideas
Printing company
- Invitation ideas and designs
- Creative Canada designs
- Framed image of Canada design
- Free printables ie. Downloadable maple leaf template for your Canada Day crafts
Spa
- How-to tutorial to paint ‘Canada flag’ nails
- Best ways to relax on Canada Day
Travel agency
- Top places to visit in Canada
- Canadian cities with the most to do on Canada Day
- Best camping spots across the country
- Contest to give away flights to a specific city and participants submit
- The best celebrations across the country. Canadian Living did an amazing blog post sharing this.
School/ Daycare/ Kid Related Store
- Cute kid crafts
- Best kid activities for Canada Day
- Fun themed treats to serve
- Kid activities for under $10
- How to occupy your toddler (who wouldn’t want that) on Canada Day
Pet Store/ Animal-focused business
- Ask your audience to share photos of their pets in fun Canada Day apparel
- Pet-friendly places to stay in your specific city/ across country
Bar/Pub
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- Cool product shots (see the below Instagram photo from @theschombergpub)
- Events
- Feature customer quotes about Canada
A photo posted by ▪️️ The Schomberg Pub ▪️ (@theschombergpub) on
Have fun with your social media posts, and think about what your followers want to see, and what they would share with their friends. It’s not very likely that people will share a very sales-focused post, but people will share something that entertains or educates them.
#CanadaDay is on the way – tell us why you love our country in 5 words or less! #loveCBC pic.twitter.com/WeQ5tbwCOt
— CBC (@CBC) June 27, 2016
Keep your social media posts interesting, educational, and attention-grabbing. And make sure to keep your posts respectful, especially for Canada Day. And if nothing else, you can share this funny post from Huffington Post ‘A Canada Day Guide for Non-Canadians’.